Buon Viaggio: Salone del Mobile 2012, Milano

This was the first time I’ve been in Milan for longer than 24 hours and only my second visit.  I had a great, yet exhausting, trip.

I do realize I saw the city at its most happening.   I will write a separate post about Milan. I cannot wait to return.

The Salone (April 17-22) is one of the most important and popular design exhibitions in the world.

Over 300,000 people attend and there are events all over the city.   Fiera Milano Rho was the main exhibit hall. It’s massive.  I was shocked at how organized everything was.  It’s not easy to put on an event of this scale.

Listed below are a few of my favorite things from the Salone 2012.

The bathroom and kitchen exhibitions at RHO:

The Miele and Bosch cooking demonstrations.

The Diesel/Scavolini kitchen collaboration.

SMEG refrigerators with denim covers.

In the Center:

MERCI pop-up store – located in a courtyard off Via Tortona, the Parisian concept store was packed.

Idarica Gazzoni – This Italian textile designer is one of my favorite artists.  I love her use of color.

Paola C. – The studio spotlights young international artists working in glass, ceramics, and metals. The Foxy pitcher won the Wallpaper Design Award in 2011.

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Boffi – I had no idea their bathroom line was so extensive.  I could’ve stayed in the showroom for hours.

Dimore Studio – This interior, furniture and lighting design firm had one of the most beautiful spaces of the Salone.  No photos were allowed.  I saw some people sneaking shots anyway, which I thought was kind of rude.

Dedar – The firm where I interned used Dedar’s fabrics frequently.  Having the opportunity to visit the showroom was a highlight of my trip.  Their Hermès collaboration is everything.

Alessi – The Piana chair designed by David Chipperfield.

I just got back yesterday and I’m still processing my trip.  Now comes the downside of traveling, unpacking.


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