Metropolian Home is Back*
*Kind of.I cannot stress how excited I am about this news! METROPOLITAN HOME was one of my favorite shelter magazines. While many of its competitors focused on big suburban houses, MH zeroed in on city living and contemporary design.During the massive financial and housing crisis of 2008, MH and several other magazines shut down (InSTYLE HOME, COTTAGE LIVING, BLUEPRINT, COUNTRY HOME, O at HOME and DOMINO). It was first published in the 1970s as APARTMENT LIFE and was renamed in 1981. It was very popular with city dwelling Baby Boomers and older Gen Xers.Now their children (the Millennials) are starting to buy and/or decorate their own homes. There's a ton of information on the internet of course, but there's something special about print. I think older Boomers who are downsizing and moving back into urban areas might spark to the relaunched MH as well.This is a test issue. It's for sale at newsstands in several cities in the States, was sent to ELLE DECOR (and other Hearst Magazine) subscribers, and is also available via the Apple store. If this issue does well, there will be a second fall/winter issue with the goal of making it a quarterly magazine.I cannot wait to read it. For more information check out their Facebook page, Pinterest page, or Instagram feed.
Porter Magazine - Let's Rejoice
Everyone (who is everyone, really?) says print magazines are so over. Dead. Morte. It's all about the online space.Sorry, but I still adore magazines. I prefer to hold a magazine in my hands rather than read the same content on the computer/iPhone.I'm very curious about the new magazine, PORTER, from the online powerhouse, Net-A-Porter. They didn't have to create a print version of the magazine. I'm glad they decided to.
It's interesting that PORTER will shoot clothes by designers that are not available on Net-A-Porter, such as Chanel. To me this (along with feature articles about traveling, design, the arts, tech, etc.), sends a clear signal that PORTER is going to be a proper magazine, not just another venue for online shopping.It will be sold in sixty countries. While the company is based in London, the magazine is written in American English.Given the consistently awful news about the state of print media, I'm excited to see Net-A- Porter take this risk.I cannot wait to get my hands on it.